Institutions of all forms and sizes benefit from a marketing function thus making marketing a dynamic sector in the world economy. This course will give you a thorough and understanding in the principles and practice of marketing after which you will become an expert in brand positioning, Product and service development as well as creating strategies to satisfy customers in a variety of contemporary market sectors.
Our marketing program will provide you with the skills to undertake critical analyses of strategic national and international marketing issues. This specialist course is ideal for students who want to work in the increasingly complex areas of marketing management, marketing consultancy and media related careers.